The Honor Magic 6: A Unique Approach to Eye-Tracking in Mobile Technology
Equipped with a Snapdragon 8 Gen 3 chipset and a robust suite of AI capabilities, the Honor Magic 6 offers a unique approach to eye-tracking technology in mobile devices. Understanding Magic…
How Eye Tracking Can Improve Cockpit Simulators: Accelerating Results for Driver & Flight Training
As new studies show, eye tracking technology can improve training in simulators by measuring cognitive load (the amount of information you take in). It can also be used in personalized and adaptive…
Understanding Eye Tracking & How it Can Work for You: Definitions, Metrics, and Applications
Eye tracking is a crucial technology to help us understand human behavior and the underlying thinking processes. Its applications are limitless, both in research and commercial use. Overall, eye and…
Automotive-Grade Eye Tracking With ‘Cube Eye' 3D Based ToF cameras
The head and eye tracking industry has oscillated between hardware-based solutions that are too expensive and unreliable integrated webcam-based solutions. This double-edged sword also applies to the…
Is Eye Tracking Worth It? Measuring ROI when Experimenting with Eye Tracking Studies in Retail
In the crowded environment that retail has become, staying ahead of competitors and knowing what works (and what doesn’t!) requires many research instruments and new ways of looking at data. One…
Top 7 3D Eye Tracking Use Cases & Applications
Eyes are the window to the soul. Whether or not this is true, what is undeniable is how much information the eyes can tell us about each other. The cooperative eye hypothesis suggests that the human…
How to Take Your Shelf and Merchandising Strategy to the Next Level, with 3D Eye Tracking Technology & Data
Shelf and merchandising strategies are quite old trades in retailers and product/brand managers' marketing mix. Tactics like building solid relationships with KAs (product/brand/store key accounts),…
Cách tối ưu hóa trình mô phỏng huấn luyện ATC (Kiểm soát không lưu) với tính năng theo dõi mắt 3D
Air traffic controllers bear considerable responsibility for the safety and fluidity of air traffic. Dealing with the amount of information their role requires can massively challenge memory and…
Làm thế nào để hiểu rõ hơn về hành vi của người mua hàng thông qua theo dõi ánh mắt
Buyer behavior is at the root of many informed business decisions – and it's becoming harder and harder to understand why people buy and what is behind every purchasing decision. If you're one of the…
NEW GazeSense™ ROS plugin available
Robotics researchers and developers can now rely on the GazeSense™ bridge to measure attention toward objects in ROS GazeSense is an application that provides 3D eye tracking by…
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