Cockpit-Simulator-Training-Eye-Tracking

How Eye Tracking Can Improve Cockpit Simulators: Accelerating Results for Driver & Flight Training

As new studies show, eye tracking technology can improve training in simulators by measuring cognitive load (the amount of information you take in). It can also be used in personalized and adaptive…


What Is Eye Tracking

Understanding Eye Tracking & How it Can Work for You: Definitions, Metrics, and Applications

Eye tracking is a crucial technology to help us understand human behavior and the underlying thinking processes. Its applications are limitless, both in research and commercial use. Overall, eye and…


Eye Tracking Software Driving

Automotive-Grade Eye Tracking With ‘Cube Eye' 3D Based ToF cameras

The head and eye tracking industry has oscillated between hardware-based solutions that are too expensive and unreliable integrated webcam-based solutions. This double-edged sword also applies to the…


Eye-Tracking-Retail-Roi

Is Eye Tracking Worth It? Measuring ROI when Experimenting with Eye Tracking Studies in Retail

In the crowded environment that retail has become, staying ahead of competitors and knowing what works (and what doesn’t!) requires many research instruments and new ways of looking at data. One…


Eye Tracking Use Cases

Top 7 3D Eye Tracking Use Cases & Applications

Eyes are the window to the soul. Whether or not this is true, what is undeniable is how much information the eyes can tell us about each other. The cooperative eye hypothesis suggests that the human…


Retail-Merchandising-Strategy

How to Take Your Shelf and Merchandising Strategy to the Next Level, with 3D Eye Tracking Technology & Data

Shelf and merchandising strategies are quite old trades in retailers and product/brand managers' marketing mix. Tactics like building solid relationships with KAs (product/brand/store key accounts),…


Use Case Atc

Jak optimalizovat výcvikové simulátory ATC (řízení letového provozu) s 3D sledováním očí

Air traffic controllers bear considerable responsibility for the safety and fluidity of air traffic.  Dealing with the amount of information their role requires can massively challenge memory and…


Buyer-Behavior-Shopper-Data

Jak lépe porozumět chování nakupujících pomocí sledování očí

Buyer behavior is at the root of many informed business decisions – and it's becoming harder and harder to understand why people buy and what is behind every purchasing decision. If you're one of the…


Human Looking Robot Playing The Piano

NEW GazeSense™ ROS plugin available

Robotics researchers and developers can now rely on the GazeSense™ bridge to measure attention toward objects in ROS     GazeSense is an application that provides 3D eye tracking by…


Ces Cov P

Eyeware Beam: aplikace, která změní váš iPhone na sledovač očí a hlavy, je na CES 2021

Vlastní technologie aplikace umožňuje hráčům a streamerům vytvořit hlubší spojení s publikem a zažít pohlcující herní prostředí pomocí iPhonu pro...